The social media in the current context is an extremely powerful medium with an extensive reach and the perfect tool to spread your message and get your initiatives to a wide audience base available online. A fundamental question that arises at this juncture is how best to promote your forms on the social medium? Would sharing your links on Facebook or twitter suffice, or there is more to it? Here is your guide to how you can maximize the reach and amp up the response to your forms on the virtual platform fuelled by the Social Media power.
Timing Is Crucial
Timing is a crucial catalyst that distinguishes a successful promotional campaign from a failure. Time your links carefully and topicality is essential. Remember that content and posts online get lost very soon, they have a limited shelf life. Based on your form type and target social media channels, make a proper study of the ideal response and submission times and popularity of a particular social media platform. Time your posts accordingly for the maximum response.
Studies indicate that most social media users spend a significant amount of time on Facebook. In the light of that fact, there could be nothing quite as effective as embedding your posts on Facebook. In that way, you can optimize the reach to your posts. By making these forms visible to anyone who visits the site, the probability of converting Facebook users is much higher.
Integration with Twitter
Just like Facebook, twitter is another far-reaching platform with a wide follower base. Look at how well you can leverage your links on Twitter. Expand your follower base and connect with them on a one and one basis with individual tweets and person specific interactions. Create hash tags and link your forms on the top trending issues to cook up a higher response rate.
Power of Retweets
Another effective tool on twitter is Retweets. Look at how well you can engage your followers and get them to retweet your forms, thereby spreading them well beyond the limited horizon of your follower base. Retweets also go a long way in creating credibility and convince potential convert targets. Look at how best you can optimize them.
The audio-visual medium continues to be the strongest form of mass engagement to date. Create a video of how to fill the form and upload it. Promote the video with links on Twitter and Facebook and create a link to the form after the video. In that way, all those who care to watch the video can turn into potential conversions.